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If in doubt, you lose!

Any rationalization you may give yourself such as "the search engines will know that XXX really means the same as YYY" or "it is obvious that", or "in this context ..." can be simplified rather accurately and succinctly:

You Lose

They don't, they won't, and you had better not count on it.

Make it simple for them and they may be nice to you ... maybe.

 

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