Alternative home pages have two primary purposes: SEO and sale closing.

• In the case of SEO, landing pages count more than do regular pages, so having one with a specific set of keywords and matching content is likely to to place high in related searches.
   
• In the case of a sale closing, an alternative landing page can make the visitor focus on that part of your service.

Alternative landing pages really come into play once they are tied to particular domains.

Here is an example: please browse http://hypnosis-hypnotherapy-website-design.com/ and notice

• Hypnosis site pictured
• Hypnosis textual pitch
• Hypnosis customer examples
• "Powerful Features for Hypnotherapists"

Now click to some of the other pages and then click home -- it is the Hypnotherapy page!  To these entranced users HotDoodle is almost completely dedicated to Hypnotherapy websites and, incidentally, we might do a few other things as well.